One of our AD’s specialties is matte painting. A technique that is basically there to create photorealistic backgrounds and foregrounds for film. However, the technique can also be used to create heavy poster graphics, something Bait has made itself known for the last 30 years.
This poster was one in a series of three posters called “Providing Your Daily Escape” – created for Discshop, in connection with a sci-fi and film fair in Stockholm. The starting point was the idea that Discshop sells alternative realities through its games and movies, and a picture of our AD with a Playstation Controller became the starting point for a poster where “War of The Worlds” presented the player’s daily escape from reality.
A new setting was created and the player’s age was changed to child/youth